Project Brief

Leavitt & Associates is a new financial firm located in Logansport, Indiana. They help clients afford homes through loans tailored to meet their financial situations.

I met Mr. Leavitt at a local coffee shop to discuss his business goals. Mr. Leavitt wanted a logo that would make his company seem established and professional. We went with a logo kit so that his business could have the basics for marketing.

I showed him the mood board I had created based on earlier conversations. Once we were both on the same page, I proceeded to mockup two concepts. We both agreed this was the strongest of the two options. Upon approval, I then refined and rendered the final logo design and deliverables.